Advanced Training Group join forces with Bangkok’s business leaders for outstanding results

Advanced Training Group take their social media programme to the next level with a workshop for Bangkok businesses to successfully integrate social media into their company and see the results.

FOR IMMEDIATE RELEASE

Advanced Training Group, the Bangkok based business consultants and training company are holding the next phase of their corporate social media programme on Thursday 29 July 2010 at the Grand Millennium Suhkumvit Hotel, Asoke, Bangkok.

The successful workshop of the Power of Social Networking was very well received with some of Bangkok’s major businesses attending and finding out what social media is and how it can work for them.

The next stage – Achieve Marketing Success – shows how and what to do for specific businesses and how specific content in a company’s social media outlets can really achieve a new marketing outlet for a business.

It is well known that anybody and everybody is becoming involved with social media and to coin a phrase from the Social Media player – Socialnomics – that social media is here to stay and it is not a case of whether or not we do social media but it is how well we do it that counts.

The Advanced Training Groups Achieve Marketing Success programme will show businesses exactly that – how to do it successfully and what critical factors must be taking into account. With the expertise of Advanced Training Groups social media expert and consultant Bangkok’s major businesses can achieve outstanding success by getting ahead by standing out in the social media market.

Bangkok’s businesses are invited to register for the half day workshop at the Grand Millennium Hotel, in the Asok area of Bangkok with this registration form – http://www.atgroup.org/newsletter/brochures/atg_sem_bk.pdf

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About Advanced Training Group (Bangkok) – Advanced Training Group’s operations started 1984. Since then restructuring has taken place throughout the Group due to the continuous growth of the organization to where the current practice now operates from four regional offices, UK, Australia, Thailand & Malaysia.

There are five main sectors in Advanced Training Group’s programmes. These go from
• Customer Service – retaining and keeping existing customers,
• Sales – attracting new customers and sales,
• Management – implementing internal business strategies and change management,
• Corporate – sending out the correct and appropriate message with the business brand and
• Personal Development – personal one on one growth and development.
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PRESS RELEASE HERE

Advanced Training Groups golden reputation increases…

With the undoubted success of recent social media workshops Advanced Training Groups reputation as the premier training and business consultancy in the Asean region continues.

Advanced Training Group have already received requests from companies unable to attend their social media workshops. Included in this was perhaps the largest property developer in Thailand which we were happy to present a company specific presentation to the board of directors at the end of last week.

More details to follow

Advanced Training Groups Press Release From todays Social Media Workshop in Bangkok

Advanced Training Group of Bangkok, Thailand held their latest round of Social Media Workshops at the Grand Millennium Suhkumvit. The workshop brought together a number of top companies in Bangkok to show the power of using Social Media Networking.

FOR IMMEDIATE RELEASE

Jun 28, 2010 – The Grand Millennium Suhkumvit Hotel on Asok Road, Bangkok was the ideal setting for this total immersion workshop. The speaker, Advanced Training Group’s Brian Jenkins is an expert in the field of Social Media and has delivered and presented to numerous organisations, communities and the public.

Delegates at the workshop included representatives from Coca-Cola Thailand, Starbucks Thailand, OTIS Thailand, Siam Hotels Bangkok and Pattaya, Asian Foods Information Centre Bangkok and Kimberley Clark of Bangkok . Delegates had a varying degree of experience with social media and The Power of Social Networking Workshop really either reinforced existing knowledge and experience or introduced the concept and benefits of the marketing avenue. It was stressed that social media within itself may not produce the required results, however, as part of an overall marketing strategy it was agreed that social media and networking really can add fantastic results.

An overview of social media including Facebook, Twitter, LinkedIn, FlickR, WordPress and Press Releases was covered including how to establish these marketing tools within a company’s marketing plan. For those delegates who were unfamiliar with social media, dummy company information was set up with example blogs and social media accounts set up.

A very successful workshop was concluded with Advanced Training Group wishing the delegates and companies much success with their newly found knowledge.

Advanced Training Group are able to take delegates through the next stage of establishing the content for their social media outlets.

The Power of Social Networking was one of the programmes from Advanced Training Group’s corporate training programme.

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About Advanced Training Group (Bangkok) – Advanced Training Group’s operations started 1984. Since then restructuring has taken place throughout the Group due to the continuous growth of the organization to where the current practice now operates from four regional offices, UK, Australia, Thailand & Malaysia.
There are five main points to Advanced Training Group’s training to get provide and implement a business and company’s message and strategy. These go from
• Customer Service – retaining and keeping existing customers,
• Sales – attracting new customers and sales,
• Management – implementing internal business strategies and change management,
• Corporate – sending out the correct and appropriate message with the business brand and
• Personal Development – personal one on one growth and development.

PRESS RELEASE FOUND HERE

Advanced Training Group at the Grand Millennium Hotel Bangkok

Advanced Training Group of Bangkok, Thailand held their latest round of Social Media Workshops today at the Grand Millennium Suhkumvit Hotel. The workshop brought together a number of the top companies in Bangkok to show the power of using Social Media and Social Networking.

The Grand Millennium Suhkumvit Hotel on Asok Road, Bangkok was the ideal setting for this total immersion workshop. The speaker, Advanced Training Group’s Brian Jenkins is an expert in the field of Social Media and has delivered and presented to numerous organisations, communities and the public.

The Advanced Training Group Social Networking Roadshow

NEWS UPDATE – Advanced Training Group, the Bangkok based Training and Communication Specialists will be running a week long Social Networking Roadshow. The venues will be located in Bangkok, Pattaya City and Phuket and will be held the 1st week in June 2010.  

Local businesses are more than welcome to attend and details can be obtained from Ken Thorkildsen, Senior Business Consultant with Advanced Training Group. Ken can be contacted on (+66) 860 571156 or on email at kt@atgroup.org.

Confirmed venues and dates will be available soon.

Social Networking – An Old Head On New Shoulders

With the success of the last round of Social Networking workshops, Advanced Training Group are throwing the Social Networking net further afield this time. In addition to Bangkok, workshops are also being held in Pattaya City and Phuket in what is being described as roadshow, Ken Thorkildsen of Advanced Training Group looks at the Social Networking phenomenon and who is using what.

The computer age has really hurried along business over the last 20 years. From the days when only a few businesses used a computer and indeed all those years ago I am remembered of a client who called computers “a fad”, to now where essentially computers are regarded by some as just important as an air supply.

Business in that time really has not changed, we still prefer do business and network face to face wherever possible but client loyalty is less regarded as there are more and more outlets for businesses to grab clients, to move their heads and ultimately to steal them away from you. It is indeed a difficult job to get a client and even harder to keep one. One thing is for certain, the business world has shrunk but the amount of businesses vying for position in this shrunken world has grown.

Far from changing the business world, the internet revolution has changed the way businesses can promote and market themselves to the population. There seems to be a million and one internet companies all offering the same products with “unbeatable” value or indeed giving their opinion on something. Trawling through the internet dustbin of companies can take what seems like a lifetime when really all the client has is an hour or so during their lunch break to get the information they are looking for.

So what advantages do businesses have and what tools can be used to retain clients, to buy their loyalty and importantly to keep your business in front of the client? Well, it seems that old principle of simple Networking but on a new footing seems to be the order of the day. The last four or five years has seen consumers spending more time online and consequently building up an online life into what is now commonly known as social networking. Social networking is easy as all your friends, family, business contacts etc are all there in a nice folder. Social networking is convenient as you can quickly hop on the PC and instant message, update your status or tweet. Social networking will also let everyone know, in an instant, if something is good or bad.

The last one is very important for businesses as it means that a good review from your product or service can wing it’s way around numerous Twitter, Facebook, My Space, Digg, Blog etc. You name is, within the space of an hour Social Networking news can do more than the time it took for the first letter in an old fashioned mail shot to be printed, let alone delivered. What is better way for a business to grow than through old fashioned referrals and social networking is exactly that but faster. Mail shots by letter or indeed email shots to a list of unknown people on a database is very ineffective and indeed the chances of your email shot being read by the recipient is very slim and probably has the same chance as that being sent by some Nigerian company offering you $7.5m for a safe and legal investment.

Social network marketing is giving businesses the opportunity to market to clients by numerous different angles and all at the client’s leisure without the client feeling hassled at the amount of correspondence that you are sending them. It is human nature to want to be part of a group and by offering consumers to be part of your online Facebook business group or asking them to follow your Tweets on Twitter or to read your blog businesses can now ask client’s to buy their brand for free. Businesses can now get their product and company updates out there to their prospective clients in an instant, direct the client to their website and brochure, the client choose the product and be delivered the following day.

So who is using social networking? Well the short answer is the smart business. The question is really, who should be using social networking? And the answer is any business that has a customer.

Far from being a passing fad, the internet and social networking phenomenon is here to stay and will only get faster, higher and stronger.

Advanced Training Group are providing social networking workshops around Bangkok, Pattaya and Phuket, Thailand. They will also implement your company’s business in the social networking area.

Advanced Training Group are International Communication Specialists. We offer business corporations and SME’s business consulting services, marketing services, employee workshops and seminar speaking and presentations. We have centres in UK, Asia and Australia.

For more information on how Advanced Training Group can work with you, call Ken Thorkildsen on (0066) 860 57 11 56 or email: kt@ atgroup.org.

Advanced Training Group Social Networking in Action

With the first round of the Advanced Training Group’s Social Networking workshops completed, the initial signs are showing it to be very successful with companies in attendance beginning to take on board the ideas and lessons.

Social Networking is making the business world smaller whilst making each business target a larger client base and audience. Social networking sites such as Facebook and Flikr are allowing clients to window shop more for the products and services that they require and for the business owners it’s indirectly buying client loyalty.

From a networking perspective with Distressed Invest Property being based in Europe, while Advanced Training Group based in Bangkok, Thailand, it proves that social networking and conducting business globally to be easier than ever. A point that is not lost on both companies.

Distressed Invest are property specialists focussing on international properties that need selling quickly and for a price under the market value.  For example, clients may have defaulted on their mortgage payments and the bank has foreclosed the mortgage. This leaves the bank with a problem as they still are owed the money and they now have a bank of properties they have no experience of selling.

Ken Thorkildsen, of Advanced Training Group, has been advising and consulting with Distressed Invest on how best to use and market with social networking. “Distressed Invest usually market to their clients with email and telephone call. You just need to check your emails every day to see the amount of junk and spam that is being sent to us all every day via email which means that the proper business emails you send can often not get read or indeed may end up in the junk mail folder.”

“One to one telephone consultations will definitely build up a relationship with clients and indeed advising clients that all calls will be followed up by an email is always to be recommended.” Ken goes on, “Social Networking will now allow Distressed Invest Property to give clients up to the minute news and information on products and properties without the need to keep inundating the client with telephone calls and emails. It also gives clients the opportunity to browse of “window shop” the services and also to make comment etc on Distressed Invest and for other clients to browse these comments. Facebook for example has 462m users worldwide and will grow into an excellent shop window for Distressed Invest.”

“The AT Group, in addition, believe that Twitter will also be an excellent marketing tool for Distressed Invest. Twitter is non offensive in that it is a simple couple of lines of marketing to each client directing them to updates etc at the blog they have started.” Ken concludes, “I wouldn’t say it is a new direction for Distressed Invest, however it is an additional approach to their already professional and successful business model and AT Group look forward to helping and watching the business grow and the success that will grow with it. This ultimately is the mission for Advanced Training Group and their clients.”

Matthew Moore, founder of Distressed Invest adds, “I have been involved in marketing and real estate for many years and I feel that that the external expertise and new approach from AT Group will definitely help grow Distressed Invest. The amount of networking contacts we all have through our many years of business it makes sense to move our marketing into this direction. With AT Group behind the majority of the marketing, it will allow me and my team to focus directly on servicing our clients. I am very pleased and indeed very excited about the way forward.”

Distressed Invest can be found at

http://www.facebook.com/DistressedInvestProperty

http://www.twitter.com/DistInvProperty

http://www.DistressedInvest.eu

Advanced Training Group can be found at:

The next phase of Social Networking?

The demise of Bebo has been widely reported with analysts looking to the other major social networking sites so see the next stage in the evolution of social networking. It is anticipated that Twitter is to announce a new key word system long the lines of what Google introduced a few years ago with Google Keywords.

The new system will see users being able to buy “Key words” or phrases in the search content which will divert relevant searches to their tweets. Twitter is around four years old now and has never really moved into the market of being a profit driven business, preferring to build up a client base or user base. With social networking now evolving, and Facebook bringing in a reported $1bn dollars last year, Twitter now feel the time is right to bring in revenue to invest in their services.

Ron Cartey of the Advanced Training Group (AT Group) who are running specialised corporate workshops on social networking, says, “The news about Bebo has barely hit the newspapers but already we are seeing how the other social networking sites do not want their businesses to follow suit. With Twitter following a very good business model in Google Keywords, we will surely see over time investment to improve Twitter and of course, to attract more businesses to Tweet.”

Ron continues, “with Facebook already providing revenue through demographic targeted advertising inline with users profile, the door is wide open for businesses to take advantage of the extra marketing tool for their business.”

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